IBM guidelines govern virtual employees (AP)

July 27th, 2007

In this photo provided by IBM Corp., a screen grab of a virtual world showing avatars is seen. IBM appears to be the first big corporation to create formal guidelines governing virtual worlds - often the haunt of gambling parlors and sexual fantasy theaters but increasingly home to mainstream companies advertising their brand or providing another communication outlet for employees spread around the world. (AP Photo/IBM Corp.)AP - Anything pretty much goes in online virtual worlds. Identities are nebulous. Online characters known as avatars chat it up, gamble or even have sex at first sight.


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